Why Property Investors
Choose The First Group

An Industry Leader

  • 18+

    Years of property development experience in Dubai

  • 14

    Delivered 5 residential and 9 hospitality properties so far

  • 5

    Hotels under construction including the world’s tallest – CIEL

  • 3,400+

    Hotel units operating, another 2,700+ in our construction pipeline


Wyndham Hotel Group
Jumeirah Hotels and Resorts
Emirates Skywards

Wyndham Hotel Group

One of the world’s largest hotel operators with a portfolio of 9,000+ properties in 80+ countries across six continents, Wyndham Hotel Group is one of the industry’s most respected names. The First Group is proud to partner with this leading brand, whose name adorns our award-winning upscale hotels, Wyndham Dubai Marina and TRYP by Wyndham Dubai.

Jumeirah Hotels and Resorts

Another Dubai success story, Jumeirah Hotels & Resorts is today a globally renowned hotel operator whose portfolio comprises an impressive range of luxurious and innovative hotel properties, including the world’s only seven-star hotel, Dubai’s Burj Al Arab. Qualifying investors with The First Group receive complimentary enrolment in Jumeirah's One Gold loyalty programme, which delivers a range of rewards include hotel stays and F&B discounts.

Emirates Skywards

One of the world’s most successful international airlines, Emirates is also one of the most valuable aviation brands on the planet. Our exclusive partnership with the airline provides investors with a range of premium benefits, including complimentary membership of Emirates Skywards, its award-winning frequent flyer programme. Members earn Skywards Miles whenever they fly with Emirates and partner airlines, or receive services from hotel, car rental, financial, leisure and lifestyle partners. Skywards Miles can be redeemed for a vast range of flight, leisure and lifestyle rewards.

Our Latest Projects

Our property portfolio of high-quality, upper mid-scale hotels and premium residential developments are located in prime locations across Dubai, a factor that helps deliver strong occupancy rates and consistent returns to our investors. 


Set to reach a remarkable height of 365 metres, Ciel in Dubai Marina is a stunning development that will set a new global benchmark as the world’s tallest hotel.

4 Star Deluxe hotel class
1,042 Rooms & Suites
Dubai Marina Location

The First Collection Business Bay

The First Collection Business Bay (Sky Bay Hotel) is a stunning four-star lifestyle hotel located in Business Bay, close to the city’s world-class attractions including Burj Khalifa and Dubai Mall.

4 Star Deluxe hotel class
437 Rooms & Suites
Business Bay Location

The First Collection at JVC

The First Collection at Jumeirah Village Circle is The First Group’s new, highly-acclaimed development in the heart of Jumeirah Village.

4 Star Deluxe hotel class
491 Rooms & Suites
Jumeirah Village Location

The First Collection Waterfront

Nestled in Business Bay near Dubai Canal, The First Collection Waterfront offers upscale accommodation with panoramic views, setting a new standard in vibrant Dubai.

4 Star Deluxe hotel class
327 Rooms & Suites
Business Bay Location

The First Collection At Dubai Sports City

With 488 guestrooms, outstanding leisure facilities and three signature dining outlets, The First Collection At Dubai Sports City represents the latest evolution our award-winning lifestyle hotel concept, redefined as a luxury urban resort.

4 Star Deluxe hotel class
488 Rooms & suites
Dubai Sports City Location

Dubai Lifestyle Investment Visit

Dubai Lifestyle Investment Visit

Dubai Lifestyle Investment Visit

Dubai Lifestyle Investment Visit is a bespoke discounted investor travel package exclusively curated by The First Group and offers you a unique opportunity to experience Dubai while exploring our award-winning portfolio of hospitality property investments.

Learn More


In addition to long-term returns gained by investing in a thriving hospitality market, investors with The First Group gain access to a world of exclusive owner privileges and white glove service.  Our white glove service reflects our total commitment to providing our investors with the superior personalised service they deserve.

Discover Our Difference

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