THE FIRST GROUP HOTELS

Redefining expectations

As a leading hospitality operator in Dubai, The First Group Hospitality is redefining hotel experiences through innovation, elevated service, and a guest-first approach. Our portfolio of upscale hotels is strategically located in some of the city’s most sought-after destinations, offering distinctive stays that combine comfort, convenience, and contemporary style.

From award-winning properties to tailored hotel management solutions, our approach is designed to set new benchmarks in modern hospitality.

Our Portfolio

Operating Hotels

From the award-winning homegrown lifestyle brand, The First Collection, to globally recognised partners including Wyndham and Millennium, our diverse collection of upscale hotels and urban resorts reflects the dynamism and excitement of our home city, Dubai.

Our Services

Hotel Operations

With an impressive track record crafting and managing top-tier international brands, our expert hotel operations team sets the standard for excellence in Dubai’s highly competitive hospitality landscape. Our holistic approach to hotel management spans talent acquisition and retention to delivering unparalleled guest experiences.

More About Hotel Management

Hospitality Management

Leveraging our reputation as the region’s fastest-growing hospitality operator and proven track record launching and operating some of the UAE’s most successful upscale hotels and homegrown F&B brands, we offer a range of cutting-edge third-party management services to hotel owners and investors.

Third-Party Hospitality Management

Our Partners

IHG Marriott Millennium Wyndham Ascott Limited Emirates Skywards

The First CollectionOur Homegrown Hotel Brand

Born in the heart of Dubai, The First Collection embodies a blend of authentic, value-driven experiences, emphasising comfort and ease in each bespoke accommodation. Our hotels, each teeming with its own character, transcend conventional stays, offering immersive experiences designed for genuine connections. Adorned with contemporary elegance, our spaces beckon guests into a haven of warmth and style, all set against the vibrant backdrop of Dubai’s illustrious neighbourhoods.

As part of The First Group, the region’s pinnacle in award-winning lifestyle hotels and investment solutions, The First Collection stands as more than a hotel brand – it is a commitment, a passion, and a journey into Dubai’s finest. Step into a realm of memories, comfort, and connection, only with The First Collection.

Visit The First Collection

Food & BeveragesDining that elevates every story

Our Food and Beverage portfolio features a range of distinctive dining concepts that enrich the overall guest experience and bring added character to our hospitality destinations. Spanning casual dining, cafés, restaurants, and bars, each venue is designed to offer quality, atmosphere, and a strong sense of place. Beyond serving hotel guests, these outlets are positioned as destination dining venues that attract local residents and visitors alike, enhancing each property’s appeal while contributing to vibrant, lifestyle-led hospitality experiences.

Know more about our restaurants

Hospitality Recognition: Our Award-Winning Hotels

The First Group’s dynamic, upscale hotel portfolio continues to earn top accolades from global industry leaders. Awards such as Lifestyle Hotel of the Year, Best 4-Star Hotel and Regional Luxury Modern Hotel reflect our dedication to exceptional guest experiences. Recognition from TripAdvisor, Booking.com, the World Luxury Hotel Awards and more highlight our commitment to delivering quality, innovation and excellence across every facet of our hospitality operations.

Traveller’s choice

The First Collection at Jumeirah Village Circle 

Hottest New Hotel 2022

TRYP By Wyndham 

Travelers’ Choice Award 2019-21

The First Collection Marina

Travelers’ Choice Award 2019-21

Citadines

Travelers’ Choice Award 2021, 2023

Grand Heights

Travelers’ Choice Award 2023

World Luxury Hotel Awards

Established in 2006, this prestigious awards programme invites 300,000 international travellers to cast their votes for winners each year, making it one of the largest global awards programmes of its kind.