The First Group's proven track record of launching and operating some of Dubai’s most successful hotels has made it a first-choice partner of a growing number of the world’s most respected hotel brands.
Our highly experienced management team works with hotel owners, developers and investors to maximise the financial and operational potential of their hospitality assets.
Our core service offering represents an all-encompassing approach to hospitality management. From sales and marketing, financial management and human resources, to the day-to-day running of the property itself, our expert team manages every operational aspect on behalf of our owner-partners.
This ensures each property under our management operates at its maximum commercial potential while remaining highly adaptable and ideally positioned to capitalise on the latest regional and global trends.
WE WORK WITH
What we offer
- Architectural and Interior Design Advisory
- Competitive Positioning
- Concept creation, Development and Strategic Planning
- Hotel Branding and Launching
- Hotel Conversion from Hotel Management Agreement to a Franchise Agreement or a White Label (own brand)
- Hotel Pre-Opening Processes
- Market Research & Intelligence, Trend Analysis & Benchmarking
- Operating Efficiencies
- Operational Planning and Excellence
- Outsourcing and Clustering of Services
- Owners’ Representation
- Pre-Opening Budget, Manning Guide and OS&E Review
- Restaurants & Bars: Concept Development & Implementation, Operational Evaluation & Gap analysis
- Sales & Revenue Management