If you needed an example of just how profitable an idea industry is, then just take a look at First Central. As the first of our hotel apartment developments in Barsha Heights to open in October 2011, it has continuously impressed with its outstanding success.
The name First Central says it all. Thanks to its pivotal position in the heart of Dubai’s premier business district, , First Central was always destined to be in demand. Just a short stroll away is the Dubai metro network and with its superior services and homely feel, First Central has fast become one of the first stops for those searching for a hotel apartment in the city. With a choice of classic and privilege style studios and one bedroom apartments, First Central offers everything a traveller could need, both on a short and long term basis.
Within months of launching, First Central was in great demand and an investment success, and we wanted it to bring top returns to its owners. That is why we partnered with AURIS, an innovative hotel operator with a portfolio of proven and successful hotel management projects across the region. Needless to say we have not been disappointed. High occupancy levels prove First Central and AURIS are doing everything right and we are delighted with its continued success.
The perfect retreat in a fantastic location, First Central is finished to the highest of standards and offers a range of first class facilities and services.