A new report has dubbed Dubai a ‘magnetic attraction’ for tourism in the Middle East and North Africa. According to Ernst & Young’s Benchmark Survey for November 2011, the hotel and tourist industry continues to post positive results, with occupancy levels rising by 4% in 2011. The emirate was also the only destination in the MENA region to witness increases in both hotel occupancy and revenue per available room (RevPar), which rose by 4.5%.
"Dubai has been successful in attracting a larger share of the GCC tourism market as well as penetrating the US and China markets more effectively, as it is considered a stable and open market, boosting overall performance figures,” commented Yousef Wahbah, MENA head of Transaction Real Estate, Ernst & Young, to Dubai’s Arabian Business magazine.
Dubai’s increases also came despite an influx of new hotel room supply into the market, proving there remains room for competition in the emirate’s buzzing hotel industry.