Posted by Neil King
China Central Television (CCTV) today (December 23rd) launched its Middle East regional centre in Dubai.
The event was attended by over 100 guests, including high level government officials from both China and the UAE.
Speaking at the launch, CCTV vice-president Sun Yusheng said the establishment of the regional centre was aimed at accelerating political, economic, cultural and media communications between China and the Middle East region, as well as facilitating "objective and comprehensive reporting on the regional landscape".
CCTV's Dubai office will oversee correspondents stationed in Iran, Iraq, Syria, and Lebanon and serve as the news gathering centre of regional stations and the assignment centre of breaking news.
Abdullatif Al Mulla, group chief executive officer of TECOM Investments, a member of Dubai Holding, said: "The foray of CCTV into the Middle East, with the opening of their Centre in Dubai, marks an important milestone for TECOM Investments' Media Cluster.
"The presence of China's national television station and one of its most important broadcast companies highlights Dubai's role on the global landscape and underlines the enabling facilities and services offered through the media free zone to potential international partners."