Written by Neil King
An Australian clothing company has celebrated opening commercial property in UAE with a special event.
Jeanswest launched a store in the Mall of Emirates and the occasion was marked by a fashion show, as well as a live performance by German DJ Sabrina.
There was also a team at hand to offer people advice about what style of denim trousers would suit their physique best.
On top of this, the experts gave advice about caring for clothing and the types of shoe most suited to this particular fashion.
Azim Hashim is the group manager for Jeanswest Apparel Group and said he was very excited to be associated with the brand.
"We are glad we arranged this splendid evening which was a real treat for all denim loyalists," he asserted.
"Jeanswest has been the one stop shop for the best denim trends that one can have."
The company was founded in 1972 by Alister Norwood in Perth.