Global brands to attend Sustainable Living Expo

13/06/2011 - Dubai Investment News Posted by Bob Brunskill
Global brands to attend Sustainable Living Expo

Later this month, Dubai will host a showcase of global brands promoting sustainable lifestyle at the Sustainable Living Expo.Called EPIC, the expo is to be held at The Dubai Mall from June 22nd to 24th. The purpose of EPIC is to provide a platform for leading global brands to come together to inspire eco-wise consumer behaviour.EPIC is sponsored by Nokia and Philips, which aims to generate 30 per cent of its revenue through environmentally-friendly products by 2012.The firm will be demonstrating Philips Green Home, a range of energy efficient lighting products, at the show.Tracy Fast, show manager of EPIC Dubai, commented:"EPIC will live up to its promise , Style meets Sustainability, thanks to leading global brands coming together to inspire eco-wise consumer behaviour through their earth-friendly products, services and sustainable initiatives."Nokia, meanwhile, will showcase its latest eco-lead devices and inform visitors about the firm's eco innovations.