The BurJuman Centre has once again shown its support for Dubai Summer Surprises and is acting as a key sponsor of the event as it enters its 12th year.
The fashion retail outlet will be decked out with bright and colourful decorations for the duration of the two-month shopping extravaganza, which got underway yesterday (June 11th).
Eisa Adam Ibrahim, general manager of BurJuman, said that the mall will be hosting many special offers and promotions during the event, continuing a longstanding tradition of supporting Destination Dubai.
"We are looking forward to welcoming residents and tourists from all over the world to BurJuman where they can enjoy world-class shopping and fantastic family entertainment," he said.
This year, the Burjuman Centre will be playing host to the Shayla and Abaya fashion show, one of the flagship events of the summer festival.
Meanwhile, Laila Suhail, chief executive of the Dubai Shopping Festival Office, has told Emirates Business that this year's festival has been designed to bring more shoppers to Dubai than ever before.